Environment
No direct effect
Neutral — no direct effect identified.
Benefits
- No material direct effect identified.
Risks
- No material direct effect identified.
StateHawaiiIntroduced
SB 2031: RELATING TO CONSUMER PROTECTION.
Jarrett Keohokalole
SB 2031 status: Introduced — Act 254, 07/14/2026 (Gov. Msg. No. 1356) (updated Jul 14, 2026).
Source
LegiScan
Confidence
High
Analysis basis
LegiScan full bill text
01
What this bill does
Official summary alongside an AI-generated read on where it stands and why.
Overall Score
75OUT OF 100
Score:75/100 civic fit
Risk:Low Risk
Impact:Moderate Impact 70/100
Constitutionality95%
Bipartisan90%
Public opinion85%
Bill summary
Makes it an unfair or deceptive act or practice for businesses to: advertise, display, or offer the price of live-ticket events or short-term lodging without clearly and conspicuously disclosing the total price; and misrepresent any fees or charges in any offer, display, or advertisement for the sale of live‑event tickets or short-term lodging. Specifies that any advertisement, display, or offer of short-term lodging or live-event tickets in compliance with the federal Rule on Unfair or Deceptive Fees are in compliance with this Act. (CD1)
02
Impact analysis
✦ AI analysisModeled effects across six domains, estimated from bill text and comparable legislation.
Economy
Positive outlook
75%
Benefits
- Eliminates price-gouging through transparency
- Levels playing field for honest businesses
- Improves consumer price discovery
Risks
- Increased compliance costs for small businesses
- Technical costs to update booking software
- Administrative burden for small lodging operators
Society
Positive outlook
85%
Benefits
- Easier budget planning for families
- Reduced consumer frustration with drip pricing
- Enhanced ability to comparison shop
Risks
- Higher sticker prices may cause initial 'sticker shock'
- Potential confusion during the implementation phase
- Limited relief from bad actors operating offshore
Technology Industry
Positive outlook
60%
Benefits
- Standardized requirements for digital platforms
- Market uniformity for travel-tech integrations
- Reduced friction in digital booking flows
Risks
- Development costs for UI/UX redesigns
- Liability risks for platform developers
- API adjustment costs to include total pricing
Civic Accountability
Positive outlook
80%
Benefits
- Clear statutory definitions for disclosure
- Strengthens legal basis for consumer protection
- Clear enforcement of unfair practice standards
Risks
- Reliance on current regulatory enforcement capacity
- Potential for litigation regarding disclosure clarity
- Ambiguity in 'prominence' standards for visual design
Public Health & Safety
No direct effect
Neutral — no direct effect identified.
Benefits
- No material direct effect identified.
Risks
- No material direct effect identified.
03
How trustworthy & consequential it is
Sourcing already shown above, this is what the analysis found worth flagging.
Source
LegiScan
Official bill text or data from LegiScan.
Confidence
High
Information is complete and verified.
Analysis basis
LegiScan full bill text
Source used for this bill's analysis.
Source note
Businesses must ensure software/UI compliance to avoid 'unfair or deceptive' designation under HRS 480-2
Analysis scope
No specific cost estimates provided for small business implementation
04
Where it stands
Official record- IntroducedCurrent
- CommitteeUpcoming
- Chamber votesUpcoming
- Final agreementUpcoming
- GovernorUpcoming
- EnactedUpcoming
05
How it affects your district
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06
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